Hey y’all! I’m Heidi.
I’m the person behind Gaut Marketing, a small-business marketing company based in Lafayette, Louisiana.
I’ve spent more than 10 years working in marketing, from agency roles to leading marketing efforts inside a business.
And I’ve learned something along the way: small-business owners don’t need more marketing jargon. They need someone who can explain what matters, help get things done, and show them how to keep things running.
That’s what I aim to do.
I’ve been on both sides of the marketing table.
My background includes experience with two local agencies and an in house marketing manager for a local retailer. I’ve worked in media buying, project management, digital marketing, website projects, and marketing leadership.
Working at agencies taught me how to plan and execute marketing projects. Working inside a business taught me what happens after the plan is made, when you’re balancing budgets, employees, deadlines, customers, and everything else that comes with keeping a business running.
That experience shapes how I work today.
Good marketing should make sense.
I started Gaut Marketing to offer small-business owners experienced, practical marketing help without unnecessary complexity. I’m not interested in selling you a service just because it’s something I offer.
If your website is doing its job, I’ll tell you. If your Google Business Profile needs attention before anything else, that’s where we’ll start. And if you just need a simple plan to make social media less overwhelming, we can do that, too.
But I also believe you should understand the marketing tools you’re paying for. That’s why training is part of my implementation projects. I don’t want you feeling stuck or dependent on me for every little change.
And if you’d rather have me handle your marketing, I’m happy to discuss ongoing support.
It’s your business. You decide how much help you want.
First, we figure out what you need. Then we get to work.
01. Take a look.
We talk about your business and where your marketing stands today.
02. Make a plan.
I recommend what makes sense and give you a clear scope and price.
03. Get it done.
I handle the work we agreed on.
04. Show you how.
I walk you through it and train you on the everyday tasks.
05. Stay if you want.
Need ongoing help? We can set up a monthly plan for specific tasks.
Small-business-friendly pricing. No surprises.
I know that every dollar matters when you’re running a small business. That’s why I focus on clear project pricing, practical solutions, and work that fits your actual needs.
I’ll explain what’s included before we start and make sure you understand any ongoing costs. I don’t believe you should have to pay a monthly agency fee just to keep using the website or tools you already paid to have set up.
Local roots. Practical experience.
I’m proud to be based in Lafayette and work with businesses throughout Acadiana.
I enjoy helping the independent shops, contractors, service businesses, and professionals that keep our communities running.
I also work remotely with small businesses outside Louisiana when the project is a good fit.